Master planning is the method of developing or improving property or building through a long-range plan that balances and harmonizes all elements. This process is done at the very beginning of the project and helps you define and unify the vision for your development within the wider infrastructural context, with landscape opportunities and constraints in mind.
Master planning can benefit every type of development or project that has a long-range impact on land, building, and/or a community, regardless of the size of the project. Master planning provides solutions that resolve overarching concerns or problems, rather than looking at a project as a band-aid or short-term fix.